It should be safe to say that Coke Studio has become a cult not only in Pakistan but around the world. India has had keen interest in the Coke Studio which is why they planned a performing art collaboration. Interestingly, this season also has to offer a few Indian musicians like Kailash Kher and Rabbi Shergill.
Coke Studio is set to launch in India in collaboration with MTV which allegedly has the official rights to air the Coke Studio India content, and it will be called “Coke Studio @ MTV”. The show, which is co-produced and conceptualised by Rohail Hyatt in Pakistan, will be produced by Erstwhile Colonial Cousin Leslie Lewis in India, who will also feature on the show as a mentor. A recent tweet by Rolling Stone India however confirmed us that something sure is cooking under the hood.
Coke Studio India will likely air its first episode sometime in June 2011.